Recently, at a press launch for make-up brand Vieve, a conversation broke out about wearing cool-toned eyeshadows. Many of us in the room, as millennials, visibly winced at the mention of muted browns ...

Statement eye makeup doesn’t have to be complicated. Just look at the major eye trends making waves on TikTok this year — fox eyes, siren eyes and, now, doe eyes. Each look is based around enhancing ...

Take these mask-friendly makeup tricks for a test drive this Halloween. It's the most boo-tiful time of the year -- and a fantastic time to play up your makeup and transform into any character your ...