Used creatively, this technology can expand the ways you reach customers. Many, or all, of the products featured on this page are from our advertising partners who compensate us when you take certain ...

Uniqode reports many QR Code strategies fall into the "one-scan trap," leading to missed customer lifetime value.

Uniqode reports that dynamic QR Codes can route users to different destinations based on context, enhancing marketing ...

Is the QR code a relic of pandemic-era dining, or is it the future of restaurants? The answer probably depends on the type of eatery you’re in. While restaurants of all stripes embraced QR codes ...

Uniqode reports that QR Code engagement is stable, but brands must improve execution to meet consumer expectations for ...

1WorldSync’s 2024 Consumer Product Content Benchmark report revealed that 64% of shoppers have scanned a QR code on a product while shopping in-store. With a quick click on a smartphone, these ...

Position markers, also known as finder patterns, are the large squares located at three corners of the QR Code. These markers help scanners detect the QR Code and determine its orientation. They are ...