Along with Wisconsin, 11 other states and Washington D.C. are part of the digital billboard blitz funded by the Canadian government.

Ottawa has launched an anti-tariff billboard campaign in 12 mostly Republican-voting states and in Washington, D.C. Although the jury is still out on the campaign's effectiveness, one thing's for certain — it has gone viral.

Canada is launching a billboard offensive in its trade war with Uncle Sam, targeting highways in 12 red states with messages like “tariffs are a tax on your grocery bill.” “We are launching ads in the US to make sure all Americans know that tariffs are taxes on everything they buy,