Aviva's acquisition of Direct Line for $4.6 billion will significantly boost its market position in the U.K. personal lines, especially motor insurance. The deal is expected to generate £125 million ...

Direct Line offers business insurance to suit a wide range of businesses and professions, from accountants to tradespeople, and from contractors to start ups. It’s responsible for over 500,000 ...

Direct Line is an U.K. insurance company, with a business profile heavily geared to the motor segment. In 2022, its operating performance was quite bad as the company suffered from higher inflation, ...