Write one to three key messages to communicate publicly about the crisis. These are the bases of your press release. Make the messages simple and clear. For example, "This morning federal ...

Crisis communication press release example: In the wake of the COVID-19 outbreak, the aviation industry had to publicly address plummeting revenues, safety on flights, and the severe reduction in air ...

Source: Hyer, R.N., & Covello, V.T. (2005). Effective media communication during public health emergencies: A WHO handbook. Geneva: World Health Organization. Sample ...

Ready to strengthen your public relations crisis communication? Start sending press releases with PR Newswire ... control misinformation in real time. Examples include proactive reputation ...

In rural areas, the “coffee shop talk” can quickly outrun a corporate press release ... Build a crisis communications webpage and keep it hidden until needed. This template page should ...

A crisis communications ... When it comes to active communication, it’s important to note that internal systems, such as lists of media contacts or tools for sending press releases, are likely ...

Now imagine trying to manage every single one in response to a crisis — one that may ... was included in every avenue of communication. All press releases, emails to families and social media ...

However, what I observed was also a clear example of a strong, inclusive leadership strategy played out in real time. Having a clear crisis communication ... a must-read for news, tips, and ...

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Rather, it involves quick internal assessments, followed by clear, factual, and empathetic communication. The longer it takes for your organisation to acknowledge the crisis, the more speculation ...

A crisis was averted. One senior communications officer at DuPont later told me this was a classic example of leveraging crisis communications to make nothing happen. I took that experience as the ...