So what can hospitality leaders do to bring their businesses up to this new standard of sustainability that consumers expect? Here are a few options to consider. • Decarbonize. Embracing energy ...

In a 2020 McKinsey U.S. consumer sentiment survey ... want and sealing the deal by pointing out that it’s also a sustainable choice. This is a fundamental rethink for many marketers.

Consumers are ripe for taking action when it comes to being more sustainable – but how can brands educate and communicate to make better choices? Leaders from Wavemaker, New Scientist and Mail ...

Sustainability has become an important metric for many, with half of consumers in a 2021 IBM/National Retail Federation survey saying they’d pay more for sustainable products that benefit the ...

The circular economy is restorative and regenerative, and aims to make buying no longer the default choice.” Sustainable initiatives are welcomed by consumers, particularly as almost half (45%) ...