In the 1900s, companies in India turned to fine artists to channel their creativity and give their brand its identity with a ...

The Connecticut company’s long-lived logo is now getting a new look tailored for the future and the dramatic shift to digital ...

DeepSeek's friendly whale hearkens back to a more playful era of tech branding—and it might just be the disruptor the AI ...

We catch up with Uncommon’s Nils Leonard and Pearlfisher’s Jonathan Ford to see how Heinz, Kellogg’s, and Tesco have been ...

Detroit-based fintech company Rocket has unveiled a slick new logo that unites the Rocket Companies brand under one streamlined new identity. The bold refresh emanates power and authority with its ...

Due to its rich pervading heritage, the leopard was a natural choice for the new logo representing Goldsmiths' family of brands – the London Assay Office, the Goldsmiths’ Foun ...

The logo also retains the iconic yellow spark ... and serving our customers however they need us." The company said the brand refresh "will help Walmart build credibility and connection." ...

Bitcoin-maximalist and business intelligence firm MicroStrategy (MSTR) has rebranded as Strategy, unveiling a new identity ...

Walmart unveiled a "comprehensive brand refresh" Monday that the ... Here are some before and after pictures of the company's wordmark and logo. Need a break? Play the USA TODAY Daily Crossword ...

OpenAI has rebranded its look with tweaks to its signature blossom logo and a new typeface called OpenAI Sans, hoping to have a more approachable and human image.