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Comcast Corp. and NBCUniversal have secured U.S. rights to broadcast the Olympic Games through 2036 with a $3-billion arrangement. The new deal, which kicks in this year, solidifies Comcast’s ...
Between 2011 (when Comcast officially acquired NBC) and 2032, the broadcaster had committed nearly $12 billion in U.S. rights, cementing Comcast as one of the largest sources of revenue for the IOC.