How often is Coke mentioned in some of the most famous works of literature? Now you can see. A new ad from the Coca-Cola Co.

The brand's ingenious new 'Classics' ad sees the brand highlighting instances of its name appearing in classic books, by ...

A new work leans into the brand’s place in literary history, but with media strategies shifting fast, Coca-Cola’s quieter ...

"Businesses cannot overlook the value a great logo holds ... who crafted the original syrup that would become a global ...

Coca-Cola is bringing back its ‘Share a Coke’ campaign, which significantly boosted the brand’s sales when first launched and to this day is still quoted as one of the biggest personalised packaging ...