The theory of cognitive dissonance proposes that people are averse to inconsistencies within their own minds. It offers one explanation for why people sometimes make an effort to adjust their ...

“Cognitive dissonance is part of everyday life.” It’s also not necessarily something that you should want to avoid, she adds. “It’s important to understand and know about this theory ...

My newly edited book on dissonance, Cognitive Dissonance: Re-examining a Pivotal Theory in Psychology, is an update of the book Jud Mills and I edited in 1999. The publisher, the American ...

A new study published in the Proceedings of the National Academy of Sciences suggests that OpenAI’s GPT-4o, one of the most ...

Read: Two errors our minds make when trying to grasp the pandemic One of us (Aronson), who was a protégé of Festinger in the mid-’50s, advanced cognitive-dissonance theory by demonstrating the ...

Cognitive dissonance is a theory in social psychology first proposed by Leon Festinger. According to this theory, cognitive dissonance describes the discomfort experienced when two cognitions are ...

That distress is called dissonance. The theory further suggests that present actions can influence subsequent beliefs and values, a conundrum psychologists have noted when studying cognitive ...

You could be in a state of cognitive dissonance any time you feel guilty about a choice you made or find yourself trying to justify an action that you just took. The theory of cognitive dissonance ...

Cognitive dissonance occurs when a person holds two related but contradictory cognitions, or thoughts. The psychologist Leon Festinger came up with the concept in 1957. In his book “A Theory of ...

Cognitive dissonance. Harmon-Jones E, Mills J. 2019. An introduction to cognitive dissonance theory and an overview of current perspectives on the theory. In Harmon-Jones E Editor (Eds.), ...