This is according to a WARC Data analysis of company reports. Coca-Cola cut its advertising costs by 35% to just $2.8bn in 2020, the lowest level since 2007. In contrast, PepsiCo maintained budgets, ...
Coke's new ad campaign will unite Coca-Cola, Diet Coca-Cola, Coca-Cola Zero, and Coca-Cola Life under one slogan. The "Taste the Feeling" campaign is part of an effort to combat the trend of ...
Coca-Cola, which has featured celebrities such as Deepika Padukone and Diljit Dosanjh in recent ads, came up with a simple ‘jingle’ for its 2025 campaign. We also saw Appy Fizz embracing a ...
In a new spot directed by Henry Scholfield, classic artworks have been transformed through a combination of live action, animation and AI Andy Warhol’s 1962 painting of a Coca-Cola bottle offers a ...
Coca-Cola (NYSE:KO) is considering a new advertising partner for North America instead of its existing media account holder WPP (NYSE:WPP), Digiday reported Friday, citing three sources.
Supply chain disruptions have forced companies to change their marketing messages and push out holiday ads earlier, yet CPG giants like Coca-Cola, Mondelez, and P&G, said they have stepped up ...
Coca-Cola is sold in all but 2 countries on Earth. Here's what their ads look like around the world.
Coca-Cola is sold everywhere. Well, almost. Ever since it was first created by John S. Pemberton in 1886, Coke has been a favorite among Americans, and starting in the early 1900s, it slowly grew ...
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