He also sports an impeccable pair of British-made Loake brown brogues ... into the shoe polish market (yes, really), after Sara Lee, which already owned Kiwi, bought the Cherry Blossom brand ...

In the mid-1980s, the sale of Reckitt Benckiser’s shoe polish brand Cherry Blossom had stagnated, as polishing shoes was perceived to be ‘a servant’s job’. It is this insight that led ...

After a gap of more than 10 years, global consumer goods firm Reckitt Benckiser has rolled out a new campaign for the iconic shoe polish brand Cherry Blossom, with an overarching message of ...

Cherry Blossom, a brand we have all grown up with, is celebrating its centennial year in 2006. India’s leading shoe polish brand, has launched a new campaign showcasing its “100 Shining Year”.

He also sports an impeccable pair of British-made Loake brown brogues ... into the shoe polish market (yes, really), after Sara Lee, which already owned Kiwi, bought the Cherry Blossom brand ...