The recent Altria class action settlement over Juul products highlights a growing concern in mass litigation: the exponential increase in fraudulent claims facilitated by generative artificial ...

What compels a person to engage with a call-to-action ... in an older study done on 200 global ad creatives. And while the study is now dated, there are plenty of recent examples of red CTAs ...

We expected to meet some resistance (and we did), but we saw it as a valuable opportunity to demonstrate the process in action. Our data are limited and we don’t profess statistical significance; what ...

In the worst case ... A call to action can’t look like all the other text or images on your website; it needs to distinguish itself as a CTA. Consider a button design (as shown in the examples ...

Call of Duty has been the titan of first-person shooter action games ... leading by example in the broader gaming industry. Pappas said Modulate has been releasing its case study results and ...

A call for case studies to help build the toolkit ... provide to help tackle climate change, for example through local and indigenous knowledge linked with sites, ecosystem services such as carbon ...

Case studies selected and proposed by cities themselves. The analytical approach is multidisciplinary and counts on the participation of the contributors. This call for contributions is addressed to ...

The aim of the case studies below is to help in think through some past experiences of governments and reform, as governments, countries, and people face the future. The examples discussed are not ...