Ten years before TikTok made soap brows mainstream, another team dissected the “look” of narcissism in full-body photos.

So yes, I regret ever plucking them in the first place!” Eyebrow grooming is an extremely lucrative business: the eyebrow services industry in the US is currently estimated to be worth $180m.

If your shaving routine has yet to include your eyebrows, then I have some bad news for you, my friend—you've been overlooking one of the most important parts of every man's grooming routine.

If nothing else about brow grooming has filtered down to men, the imperative that the unibrow be eliminated has at least gotten through. Unfortunately, men are going a little bit too far with it ...

Why we love it: An excellent all-rounder, Molloy likes this gel for its wand and weightless texture. “It holds brows in place ...

But this versatile grooming device also covers most hair-detailing ... for both nose and ear hairs as well as working as an eyebrow trimmer. Personally, I appreciate the size of the cylinder ...