In a landmark ruling on look-alikes, the Court of Appeal decided that Aldi infringed on the British cider brand Thatchers’ trademark with its cloudy lemon cider product. Thatchers launched a ...

Stocking a recognised, trusted brand can add 54 pints to weekly sales[2 ... With major events like the FA Cup final and the British & Irish Lions Tour on the horizon, cider is set for another winning ...

Mercury Cider is Australia's oldest cider brand founded in 1911. Despite a loyal customer base, Mercury was experiencing a steady decline exacerbated by a lack of awareness amongst younger consumers ...

a lime and ginger infused cider and a perry. Gisborne’s Harvest brand (now owned by British cider giant HP Bulmer) is still flying the flag as well. Hawke’s Bay’s Kingston cider started life ...