DETROIT, Sept. 2, 2011 /PRNewswire/ -- Globally recognized today, the Chevrolet bowtie logo was introduced by company co-founder William C. Durant in late 1913. But how it came to be synonymous ...

The Chevrolet Corvette’s history dates back ... flag was replaced by one that combined both a fleur-de-lis and the Bowtie logo that was itself an indelible aspect of the brand’s history.

But even as vehicles bearing the iconic Chevy bowtie logo continue to rate among the best-loved American-made automobiles, there's one fact about the manufacturer that even brand enthusiasts may ...

The Detroit-based manufacturer is swapping out the gold bowtie badge of its bread-and ... and blacked-out Chevy logo, door handles and mirror caps, as well as a pair of black rally stripes to ...