Whether they’re targeting individual consumers or companies, B2C and B2B marketing are no longer as different as we once ...

Emily Ketchen discusses bringing artificial intelligence into the marketing organization and how to stay agile during periods ...

Explore 3D printing business ideas for B2B and B2C in the medical ... Within this area of 3D printing, you can create products to sell to consumers. 3D-printed products are attractive to customers ...

Search Engine Land » Guide » B2B vs. B2C: Key differences & marketing tactics Sponsored by Semrush, written by Nichola Stott, & edited by Nichola Stott Chat with SearchBot Please note that your ...

Are B2B and B2C firms adopting generative AI tools for marketing at the same rate? How does generative AI use differ among firms in different countries? To find out, Capgemini surveyed 1,800 ...

The Cola giants are consumer brands, but they also have large B2B sales in hotels, restaurants, and more. Many travel brands have a B2C as well as a B2B channel. Most of the time ...

Forget everything you thought you knew about B2B and B2C marketing - because the rules have changed. What were once two distinct worlds with their own game plans are now swapping secrets and ...

Suzanne is a content marketer, writer, and fact-checker. She holds a Bachelor of Science in Finance degree from Bridgewater State University and helps develop content strategies. Business-to ...

It’s fair because most articles, examples and professors use B2C examples far more than B2B. But there is a good reason for that. I have worked about 50% in both sectors. And while I could happily use ...