Kroger’s Food 4 Less no-frills grocery division is leveraging an augmented reality platform with a mobile application that allows shoppers to unlock deals, price and item information from ...

The researchers describe it as a “portable lollipop-shaped gustation interface” that can be used within VR applications ... platform in virtual reality (VR), augmented reality (AR), and ...

Walmart continues to show its commitment to augmented reality as a way to enhance the in-store shopping experience with the release of a new augmented reality application. The app is available ...