Delaware entrepreneur Marcus Smith shares how he grew his platform into a tool for events, brands and in-person experiences.

Augmented reality is just what it sounds like — reality that is augmented. More specifically, a user's view of the real world is altered by a computer-generated image that is superimposed on or in it.

As AR adoption accelerates in gaming, commerce, and industrial platforms, this portfolio offers an opportunity to ...

You may have heard the term Augmented Reality (AR) being mentioned in tech circles and today Apple is expected to announce its new virtual reality augmented reality headset at WWDC 2023. If you are ...

Trying an augmented reality product feels a bit like listening to your kid playing the violin. You are so full of hope as they pick up the instrument and position it next to their cheek. They lift ...

Sony, the creator of popular gaming console PlayStation, announced its new virtual reality headset at CES this week as the race to compete in the metaverse, a virtual world of work and play, heats up ...

The evolution of technology continues to reshape our world at a significant pace, with each innovation unlocking new possibilities and changing the way we live, work and interact. As we look to the ...

The 2021 Cadillac Escalade is replete with high-end features and technology, including an Augmented Reality feature as standard. Now, Cadillac is showing off the Escalade’s Augmented Reality in the ...

Google, Snap, Niantic, Nvidia, AppliedVR, and the rest of these AR (Augmented Reality) and VR (Virtual Reality) companies are changing the way we use the technology—and paving the way for the ...