Unity has a gameplan for programmatic. On Tuesday, the game engine, which has a growing advertising business, announced the appointment of Chris Feo as its new SVP of programmatic. Feo is joining ...

Unity survey showed 44% of players would quit and 47% would uninstall a game due to poor ad experiences. Upcoming features include AI-powered content tagging, custom insights, and a universal creative ...

Unity Software (NYSE: U) gave investors a reason to take notice in mid-July 2025. The company’s stock jumped over 14% to a new 52-week high. Unity’s stock price jump was powered by a trading volume of ...

Finding more in-game ad inventory is like hard mode compared to other digital channels. Signing up publishers in the in-game ad space is complicated. Placing digital billboards that can run display ...

Unity is pinning hopes for revenue growth on the new AI-powered ads platform Vector after it helped deliver 15% sequential growth in the company’s ads business in Q2. The firm, which has engaged in ...

Shares of Unity rose after the company said it would exit the non-strategic advertising business and divest from its game publishing business, as it projected first-quarter revenue ahead of its ...

Unity Software (NYSE:U | U Price Prediction) is trying to reinvent itself as an AI advertising platform, and the numbers are starting to back the pitch. The question is whether the company can close ...

AppLovin (APP) is seen as the “dominant” player in the mobile advertising space, even as Unity (U) is undergoing a “successful turnaround,” Wedbush Securities said. “AppLovin currently has a ...

This is a new stake for Shannon River Fund Management LLC and represents 7.38% of the fund’s 13F reportable assets under management. Top holdings after the filing include: NASDAQ:TSEM: $70.78 million ...