Lip smacking, turning pages and scratching — they're all part of a phenomenon called ASMR. We look at why millions are captivated by these "brain tingles." New York Times: "A.S.M.R. Videos Give People ...

Nails scraping on rough fabric. Stories told in breathy whispers. Lips smacking and teeth crunching. For some, these sounds do little more than make the listener feel unsettled or disturbed, but for a ...

ASMR stands for “autonomous sensory meridian response.” It’s a rather dry term considering the fact that it stands for a physical sensation that millions of people describe as a peaceful, joyful ...