That's all changed now and ice cream vans this summer have been seen charging everything from £2.50 to as much as £5 for a single 99 Flake. Cozzie livs, innit? But surely it should be 99p ...

A café in Felixstowe has gone down a nostalgic trip down memory lane, offering Flake 99's for just 99p. Cookie Barista in Hamilton Road, known for their range of cookies, coffees and bubble teas ...

The new Flake Bake Chicken Patties will be available in stores nationwide from March 12, retailing at 99p for a 140g pastry.