The base Ranchero was essentially a low-to-the-ground, no-frills pickup truck, while the up-market Custom trim allowed for two-tone paint and more civility based on the Ford Fairlane's options list.
A Custom version also came as a station ... has taken a back seat (or in this case, back small truck bed) to the El Camino. Ford dropped the Ranchero after the 1979 model year, while its Chevy ...