Super Bowl Bolsters Streaming to 43.5% Share of TV Viewing in February
Super Bowl Sunday on Feb. 9 exceeded 110 billion viewing minutes, the second most-watched day of TV in the history of Nielsen's monthly Gauge reports ...
Variety20d
Super Bowl: Tubi Attracted One-Third of Streaming Viewership for 2025’s Big Game, Per Nielsen
But the most interesting data point about Super Bowl viewership was about streaming: Of those that streamed the game rather than watching on broadcast, one-third tuned in via Tubi. Tubi also ...
NBC Sports20d
Despite massive Super Bowl audience, streaming almost matches linear for February 2025
For streaming, the percentage was 43.5 percent. That happened despite the massive linear audience for the Super Bowl, which had average viewership in excess of 127 million. Of course, that was just ...
The Hollywood Reporter21d
Streaming Nearly Equals All of Linear TV in February, Despite Super Bowl
By Rick Porter Television Writer The record-setting audience for the Super Bowl in February wasn’t enough to stop a decline in linear TV viewing for the month. In fact, streaming’s share of ...