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After nearly a year of anticipation, Boss has taken the wraps off its inaugural collection codesigned by David Beckham. The German company signed a multiyear global design deal with the soccer legend ...
The soccer legend appeared in the new Hugo Boss campaign on Jan. 30, marking his return to bodywear after 10 years David Beckham's underwear campaign led to an awkward family moment. The former ...
We spoke to the footballer turned entrepreneur about his first co-designed collection with BOSS, that viral bodywear campaign ...
"The launch of the Boss One Bodywear collection marks another milestone and a new chapter in our long-term strategic partnership with David Beckham," Hugo Boss CEO David Grieder said in a statement.
In a new statement, Hugo Boss CEO Daniel Grieder explained why the sports star was chosen to partner with the brand. "David Beckham is a true global icon in both sports and fashion," he said.
Victoria and David Beckham still have nothing but playful jokes for each other after 25 years of marriage. David, 49, recently launched a new campaign with Hugo Boss, and Victoria, 51, is the founder ...
Today, Beckham revealed he trained for 14 weeks prior to the ad, cutting out "good food and wine" from his diet. "I hung my pants up when I did my last commercial 10 years ago and never thought I ...
Style icon David Beckham last week delivered his first fashion collection with Boss Menswear to global fanfare – Beckham x ...
David Beckham can be seen modelling a tailored suit for the Hugo Boss autumn/winter 2024 campaign, which also features supermodels Gisele Bundchen and Naomi Campbell. In May it was announced the ...
Marco Falconi, senior vice president of creative direction for Hugo Boss ... The deal with Beckham marks a first for Boss Menswear. "Working with David on the first-ever Beckham x Boss collection ...