President George Washington is the face of the dollar bill. President Donald Trump is the face of something similar, but less tangible.

World Liberty Financial, the crypto business created by President Trump and his sons, unveiled a cryptocurrency called a stablecoin, furthering his ties to an industry his administration regulates.

President Trump, a crypto skeptic in his first term, touted the United States as a "bitcoin superpower" at the Blockworks Digital Asset Summit in New York City last week. But his second administration's embrace of crypto, and its shift toward deregulation, comes as the number of scams is set to increase.