YouTube is changing the way it counts views for Shorts. This update represents one of the most significant analytics changes ...

There’s been a lot of noise this week about YouTube Shorts “view count inflation.” But let’s be clear: this change is more ...

YouTube is changing the way that it counts Shorts views, in order to reduce confusion around how it measures Shorts engagement. Though the new approach is also questionable, for its own reasons.

YouTube has implemented a significant update to how Shorts views are counted across its platform. As the popularity of ...

YouTube Shorts has trailed behind TikTok and Instagram Reels's comment numbers and watch rate since its inception. However, its engagement rate and viewer counts are equal to or higher than the ...

It increases viewer engagement, encourages full viewing ... Back then, only a few brands adopted this cost-effective strategy. But, with YouTube Shorts now averaging over 70 billion daily views ...

YouTube will count the number ... “We hope that this deeper understanding of your Shorts performance will help you inform your content strategy, better represent your work to potential brand ...

YouTube is changing the way that it counts Shorts views, in order to reduce confusion around how it measures Shorts engagement. Though the new approach is also questionable, for its own reasons.